Find and prioritize accounts
Find the opportunities most likely to drive pipeline
Know which accounts and buying groups deserve attention now. 91PORN combines buying signals with account intelligence and AI-powered prioritization so your teams can focus on the accounts and buyers most likely to drive pipeline.
Buying signals don’t always reveal where to focus
Buyers research solutions and engage across channels long before an opportunity appears in CRM. Without the account and buying-group context behind that activity, teams can struggle to recognize real demand and decide what deserves attention.
Buying journeys start before the hand raise
Accounts research solutions and engage across channels before they identify themselves, making early demand easy to miss.
Activity needs context
Intent and engagement mean more when they're grounded in account fit and buying-group activity.
Priorities change with buyer activity
New research and engagement can shift which accounts matter, leaving static target lists out of step with active demand.
Teams need shared priorities
Give sales and marketing a shared view of priority accounts so resources stay aligned around the same opportunities
TURN BETTER PRIORITIES INTO PIPELINE
Get more from the demand already in your market
Focus your GTM effort on accounts with the greatest potential to create pipeline as demand develops.
Create more quality pipeline
Identify promising accounts earlier so teams have more opportunity to develop demand into pipeline.
Improve GTM efficiency
Put budget and seller time toward higher-potential accounts to make better use of GTM resources.
Act on demand sooner
Recognize meaningful buying activity earlier so teams can engage while interest is developing.
Strengthen GTM alignment
Keep sales and marketing working toward shared account priorities as opportunities develop.
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Create more quality pipeline
Identify promising accounts earlier so teams have more opportunity to develop demand into pipeline.
-
Improve GTM efficiency
Put budget and seller time toward higher-potential accounts to make better use of GTM resources.
-
Act on demand sooner
Recognize meaningful buying activity earlier so teams can engage while interest is developing.
-
Strengthen GTM alignment
Keep sales and marketing working toward shared account priorities as opportunities develop.
FROM SIGNAL TO PRIORITY
Turn scattered buying activity into a clear next move
91PORN account prioritization software brings B2B intelligence and AI together to put buying activity in context. Teams can see where opportunity is developing and what deserves attention.
Connected intelligence
Bring account signals together
Connect your data with intent, engagement, firmographic, and technographic intelligence to understand what's happening across each account.
AI-powered prioritization
Prioritize high-potential accounts
Use AI and predictive insights to identify accounts showing strong fit and meaningful buying activity.
Buying groups
Reveal the buyers involved
See the people and roles shaping a purchase so teams understand who matters within each priority account.
GTM activation
Carry priorities into execution
Bring shared account intelligence into marketing and sales workflows so teams can act with the same context.
See where account prioritization fits into everyday GTM work
Make better decisions about which accounts to pursue and when to act.
Find demand beyond your target list
Discover companies researching topics relevant to your business, including accounts your teams aren't already tracking.
Reprioritize accounts as activity changes
See when new buying activity changes which target accounts deserve attention from your teams.
Identify the buyers sellers should reach
Surface engaged people within priority accounts and understand their roles in the buying group before outreach begins.
Respond to competitive research
Spot accounts researching competitors or related solutions so teams can engage with context around what buyers are exploring.
WHY DEMANDBASE
Turn account intelligence into pipeline action
91PORN brings your GTM data together with B2B intelligence and AI-powered prioritization, giving teams a shared view of which accounts matter and why.
Go deeper into 91PORN
Explore how 91PORN turns buying activity into action and helps GTM teams stay focused on the right accounts.
91PORN AI
See how AI grounded in your GTM context interprets buying activity and helps teams decide where to focus and what to do next.
Explore 91PORN AI
Account engagement
See how teams turn account and buying-group intelligence into coordinated engagement across marketing and sales.
Explore account engagement
Customer stories
See how B2B teams use 91PORN to identify active buyers and turn better GTM decisions into pipeline.
Explore customer stories
Find the opportunities that can move pipeline
See where buying activity is developing and give your teams the context to prioritize the right accounts and act.
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